When your WordPress site’s loading speed is slow then users take the necessary action of closing the tab and never coming back to your website. Here in this article post, we will cover all the best-recommended WordPress page caching plugins that help you to improve the Website Performance of your blogs & websites.
Reduce page weight
Many people who use WordPress don’t know about the wp-rocket plugin. Here are some of the benefits of using this plugin.
LazyLoad: This will load images as they come into view so you can speed up the display of your website and save bandwidth.
Combine Google Fonts Files: This will combine multiple google font requests.
CDN Support: With this plugin, you can host your static files on a CDN (Content Delivery Network) to improve page load times for visitors around the world.
Enable browser caching
However, When a user visits a webpage, browser caching saves webpage resource files on the user’s local computer. Doing so reduces the load times of subsequent pages a user visits because there is no need to re-fetch files that have already been downloaded.
#Why should you enable browser caching?
When you turn on browser caching, you instruct the visitor’s browser to keep local copies of your site’s files for a specified period. This reduces the number of HTTP requests handled on subsequent page views, helping your website run more efficiently and faster.
#How to enable browser caching?
You can enable browser caching by tweaking your website’s .htaccess file or by installing a plugin such as W3 Total Cache or WP Rocket.
Minify CSS, JS and HTML code
Minification is the process of removing all unnecessary characters from your code without changing its functionality. It improves response time by reducing the size of the HTTP response.
1 – Go to the WP Rocket tab in your WordPress dashboard
2 – Click on the Static Files tab
3 – Uncheck the box next to “Combine files” (See image below) and click Save Changes.
4 – Re-enable the Combine files option by checking that same box you unchecked previously and clicking Save Changes again.
Use a CDN
The WordPress plugin WP Rocket has built-in support for popular CDNs like MaxCDN and Cloudflare, allowing you to easily serve static files from the CDN. If you don’t want to use WP Rocket, then you can install one of the many free CDN plugins available in the WordPress repository.
Run server-side caching
A cache is a temporary storage location for frequently accessed data. By storing these files in a temporary folder, the server can speed up the website loading time. There are several types of caching, but the most effective one is server-side caching. This is a one-time process that serves all web pages to your visitors without accessing the database. If you’re using WordPress, you can run server-side caching by installing a plugin like W3 Total Cache or WP Rocket (which we use on all our websites).
Preconnect to required origins
Preconnecting to third-party origins is a way to speed up the connection time (DNS lookup, TCP handshake, TLS negotiation) between the browser and the origin. The browser can start doing the work in parallel with other resources to download, for instance, your CSS/JS and images. You can also use reconnecting to resolve website performance issues related to third-party content that’s slowly responding or returning errors. This is done by providing multiple origins with the same resource hint and letting the browser choose which origin you want it to try first.
Techniques can help improve your page speed and increase sales
Page speed is an essential factor in the success of your e-commerce site.
For instance, If your web pages take too long to load, you will lose customers — plain and simple. In addition to the negative impact on conversion rates that can result from slow page loads, page speed also has a direct impact on search visibility. Google Analytics reports page speed as a metric and uses it as a ranking factor in search results.
Use this checklist of techniques to improve the website performance of your e-commerce site and increase sales:
Get a CDN. A content delivery network (CDN) is a system of distributed servers that deliver web pages and other Web content to a user based on the geographic location of the user. CDNs speed up your website performance by delivering content from a server near your customer, reducing the distance data needs to travel, and accelerating delivery times.