As a business owner, you know that social media content marketing is a powerful tool for communicating with your customers and growing your brand. But what kind of content should you be posting to reach your target audience?
Here are different types of social media content marketing that you need to be using.
Images are one of the most versatile and effective types of social media content. They can be used to accompany your text posts, stand alone as a post, or even be turned into engaging GIFs or videos. The key to using images effectively is to make sure they are high quality and relevant to your audience. Be sure to keep your brand’s style and message in mind when creating or selecting images for your social media accounts.
Videos are one of the most powerful tools in a social media content marketer’s toolkit. They’re engaging, can be used to tell stories, and can be easily shared. Plus, according to Cisco, the video will account for 69% of all consumer internet traffic by 2017. That’s a lot of potential video viewers! There are a number of ways to use videos in your social media marketing: product demonstrations, interviews with customers or employees, behind-the-scenes footage, how-to videos, and more. Just be sure to keep your videos short and sweet – no one wants to watch a long video on their phone.
Memes are one of the most versatile and fun types of social media content. They’re great for catching people’s attention, sparking a reaction, and starting a conversation. And the best part is that you don’t need any design skills or fancy software—all you need is a phone and a sense of humor. There are endless possibilities when it comes to memes, so get creative! If you’re not sure where to start, try using one of our favorite templates. And don’t forget to add your own spin to make it unique to your brand.
People love quotes. They’re inspiring, motivating, and make great social media posts. Plus, they’re easy to create. Just find a quote that speaks to you, type it up, and post it on your social media channels. Don’t be afraid to get creative with your quotes either! Add an interesting background or overlay them with graphics for a more eye-catching post. Our team of designers is always creating new and inspiring designs, so you can find the perfect one for your next post.
Social media polls are a great way to engage with your followers and learn more about them. By posing questions about popular topics, you can generate discussion and get feedback about what people think. Not only is this a fun way to get to know your audience, but it can also help you to develop new content ideas. You can also use polls to gather data about your audience or to track the performance of your marketing campaigns. When creating polls, make sure to keep them short and sweet—people don’t have time to spend answering detailed questions. Our quick poll feature makes it easy to create and share polls on Facebook and Twitter.
1.6 Contest or Giveaway
Contests and giveaways are a great way to get people engaged with your social media content. They’re also a fantastic way to increase engagement and followers on your social media platforms. Instagram is the perfect platform for contests and giveaways because of its visual nature. When hosting a contest or giveaway, be sure to clearly state the rules and regulations, and make sure you have a clear end date in mind. You’ll also need to decide on a prize that will appeal to your target audience. Our Santorini Coin Necklace would be the perfect prize for a contest or giveaway! It’s elegant, timeless, and perfect for any occasion.
2. Useful Tips and Resources
People love helpful content. If you can be the source of information and solutions for your followers, they will appreciate you for it. When tweeting or posting on Facebook, share links to helpful articles, how-to guides, or tips that you think your followers will find interesting and useful. You can also share photos and videos that show your followers how to do something or give them a sneak peek of what goes on behind the scenes at your business. Providing valuable content is a great way to engage with your followers and keep them coming back for more.
Social media content marketing can take a lot of different forms, but some types are more popular and effective than others. By using a variety of different content types, you can keep your social media feeds fresh and interesting, and keep your audience coming back for more.